Are you just getting started with learning how to run paid advertisements for your business? Do you have the basics down of a platform like Facebook Ads and are looking for a guide on structuring your first campaign?
I've been there and I want to help you out!
My name is Tom Zaragoza and I started Vocalmatic. When I started learning how to run digital advertisements for Vocalmatic, I scoured the Internet for learning material on how to get started. From YouTube videos to countless blog posts and guides, I felt like there was something missing.
Now, I wasn't expecting anyone out there to write an exact guide on how to advertise an automatic transcription software-as-a-service, but wouldn't it be great if there was a central place where you can see how someone might structure ads for their business?
This is the inspiration for How I'd Advertise.
In the coming blog posts, I'll write about how I'd advertise certain businesses on advertising platforms, starting with Facebook Ads. I'll go into detail such as what type of content to create and how to structure campaigns.
Keep in mind, at the time of writing this, I wouldn't call myself a digital advertising expert (yet!). In the long-run, the goal for this blog series is to help people across multiple different industries just getting started with digital advertising with a great starting point.
So whether you're a bit stuck on how to create your first campaign or are looking for another angle to take with your advertising, I hope the How I'd Advertise series will be of help on your journey!